STRATEGIC PARTNERSHIP FOR LOYALTY

Club Vistara



Direct Engagement & Loyalty Onboarding



Description

Club Vistara wanted to partner an event where it could directly engage with their TG and onboard them to the loyalty Programme. After a year of scouting and careful consideration, we identified TMM and carved a strategic partnership with them as the loyalty partner. CV engaged one on one with almost 2800 new and existing members at the 3-day EXPO. All other event deliverables—social media, radios, newspaper ads, enroute branding, engagement, and motivational zones on race day—were meticulously negotiated, planned, and executed to the T!



Project

Loyalty Program Engagement



Launch

2022





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